Magazines for the Millions

Magazines for the Millions

Gender and Commerce in the Ladies' Home Journal and the Saturday Evening Post, 1880-1910

Book - 1994
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Argues that the two popular women's magazines were pivotal in the combining of gender and commercialism at the turn of the century, and that publishers and advertisers conspired to create both a gendered commercial discourse and a commercial gender discourse for both men and women. Annotation copyright Book News, Inc. Portland, Or.
Publisher: Albany : State University of New York Press, [1994]
Copyright Date: ©1994
ISBN: 9780791420577
0791420574
9780791420584
0791420582
Characteristics: x, 263 pages : illustrations ; 24 cm

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