Anatomy of An Industry From Seed to Smoke

Book - 2001
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Cigarettes are the most conspicuous consumer product on the planet and arguably the biggest business success story of the 20th century. Here, in one accessible book, is the seed-to-smoke story of this 48 billion dollar industry. Parker-Pope shoes how tobacco leaves are picked, processed and packaged; explains why tobacco is the Holy Grail of cash crops; examines Philip Morris, R.J. Reynolds, BAT and the other tobacco giants; reveals the vital roles that governments, the military and the entertainment industry have played in cigarettes' success; and puts the continuing arguments over public health in historic context.
Publisher: New York : New Press, 2001
ISBN: 9781565845039
Branch Call Number: 338.47679 P227C 2001
Characteristics: xii, 192 pages : illustrations ; 22 cm


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