Legal Care for your Business & Product NameBook - 2016
Protect your business name and logo!
Your business name, the names of your key products, and your logos, packaging, and slogans--all of these can function as trademarks that distinguish your business and its services and products. So it's important to choose your marks carefully and protect them vigilantly.
Here, you'll find the most up-to-date information on how to select and protect a great trademark. Learn how to:
Includes step-by-step instructions on how to register and maintain your trademark with the federal government.
Thoroughly updated, the 11th edition includes the latest laws, court cases, and federal online registration process.