Kick off the holidays with the official 90th anniversary celebration of the Macy's Thanksgiving Day Parade. The Macy's Thanksgiving Day Parade has delighted millions of fans in Herald Square and around the world since 1924. The book is filled with exclusive and archival images of the spectacular floating balloons that have charmed millions of old and young alike for decades, and offers readers a never-before-seen look at the planning and preparation of the parade. It also features spectacular images of hundreds of dazzling floats throughout the years and the thousands participating in marching bands and as costumed performers. Of course, Macy's Thanksgiving Day Parade ends the way the actual parade does--with the arrival of Santa and Mrs. Claus, who welcome the world to start their holidays in the most joyous way possible. With a special foreword written by New York's own Governor Andrew M. Cuomo, this book is sure to be a perennial addition to every family's holiday tradition.